A Creative Strategist out of NYC 🧠
I empower brands and creatives to develop their identity so that they can drive brand awareness, build cultural relevance, and flourish in their narratives.
Over the last 6 years, I’ve leveraged my marketing and branding creative strategy to skillfully contribute to the acquisition of 3 new Fortune 500 business accounts for an award-wining global advertising agency, lead ideation and development of digital and social content that has generated over 1.4 billion impressions, and assisted prestigious brands with reimagining their image to emphasize what they wish to be recognized for while moving away from associations they wish to avoid.
Within the last decade, I’ve been a trusted creative lead working on branded campaign projects, brainstorming sprints, and launches with clients like Olay, Speedo, Diageo, IBM, BET Networks, Foot Locker, Pepsi, and more.
In late 2022, I obtained my Health & Wellness coaching certification from MindBodyGreen, and now spend my free time mentoring young women of color with cultivating their creative wellness, empowering them to find a harmonious work-life balance, and uncover their own unique brand story.
Hi, I’m Milena aka Millie
FAQs
What fuels your passion for creativity?
I can honestly say it’s all the inspiration that I keep around me! From social media, to commercials, engaging conversations, podcasts, shows, and more. I’ve always been a creative person. I'm always curious in that I want to learn more about how I can improve things, or make them bigger and better. I truly believe that everyone (no matter what they do for a living) has creativity that lives inside of them too.
What is Creative Wellness?
In short, it’s a term I came up with because I truly believe that you can’t be your best creative self if you don’t put yourself first. I know first hand the struggle it can be to find time, when you’re running on creative energy, but overtime I’ve realized how vital it is. There’s so much return on investment when you prioritize yourself. As a result, I work with creatives to help them do their best work as creatives. My coaching is a fusion of personal development, career development, and wellness into one. My approach is completely holistic.
How do I say your name?
My name is pronounced Milena (Muh-lay-nuh), but Millie for short.